YAZAN MADARATI
/01Digital Marketing & Content Producer
Professional Profile
I'm a digital marketing professional and content producer with 17+ years of experience helping businesses grow across the GCC, Turkey, and the wider MENA region. Originally from Syria, I've worked in diverse markets including Saudi Arabia, the UAE, Qatar, Kuwait, Bahrain, Oman, and Turkey.
My expertise spans Google Ads optimization (achieving 300% ROAS improvements), content marketing (170% website traffic growth), and video production. I specialize in creating data-driven campaigns that resonate culturally across different regions.
Fluent in Arabic and English with conversational Turkish, I excel at building international partnerships and understanding regional market dynamics that drive successful marketing campaigns.
Key Achievements
Languages
Professional Experience
Digital Marketing Specialist
Freelance / Remote
• Optimized Google Ads campaigns achieving 300% ROAS improvement for B2B clients
• Increased website organic traffic by 170% through content marketing and SEO
• Produced video content that doubled YouTube channel performance
• Managed multi-platform campaigns across Turkey, Gulf, and MENA markets
Marketing Manager
Various Companies - Gulf & Turkey
• Led digital marketing initiatives across Qatar, Saudi Arabia, and Turkey
• Developed regional marketing strategies for diverse cultural markets
• Increased B2B lead generation by 60% through targeted campaigns
• Collaborated with international teams on cross-border projects
Content Producer & Marketing Coordinator
Regional Media Companies
• Created engaging video content for social media and marketing campaigns
• Coordinated marketing activities across multiple regional offices
• Established brand guidelines and content strategies
• Built foundational skills in Arabic and English content production
Skills & Expertise
Digital Marketing
Content Production
Technical Skills
Education & Certifications
Bachelor's Degree in Business Administration
University of Aleppo
2009 - 2013
Focus on Marketing and International Business
Digital Marketing Certification
Google Digital Marketing
2018
Google Ads Certification
2019 - Present
Search, Display, Video, Shopping Ads
Content Marketing Certification
HubSpot Academy
2020
Get In Touch
Quick Facts
Available for
• Full-time positions
• Freelance projects
• Consulting work
• Remote collaboration
Ready to collaborate?
Let's discuss how I can help grow your business through strategic digital marketing and compelling content.
Get In Touch